Think Big! is a conference for professionals working in the tiny house industry. I designed the logo and other conference assets for the 2021 gathering in Raleigh, North Carolina. The conference caters to architects, designers and real estate agents who are involved in the tiny house industry and want to stay up to date on technology and trends.
The logo has a handcrafted feel, as people in this industry value custom, high-quality items. The tiny house movement is all about minimalistic but efficiently designed creations, and I wanted the assets I designed to reflect those principles. Another tenet of tiny house proponents is sustainability and environmental activism, thus I wanted the elements of the conference to illustrate these values. Included in the conference assets is a notebook made from recyclable paper and a reusable envelope. All paper elements used throughout this conference were made from recycled goods.